Pacer by Strava 2025
Instructor:  Melike Turgut ,  McLane Teitel

✶ Role:
Concepting
Visual Design
Interaction Design
Motion Prototype

An exploration into how AI-driven pacing could integrate into Strava’s ecosystem without feeling like a chatbot. The project focuses on designing a lightweight companion for runners—helping them set goals, build flexible training plans, and receive contextual nudges.

My approach emphasized clarity in UI, typographic systems, and micro-interactions, ensuring that the experience feels seamless within Strava’s visual language while introducing new ways of giving feedback and motivation to runners.