Kissa Shuwa 2025
✶ Role:
Brand Identity
Packaging
Illustrations
Kissa Shuwa Soda celebrates the nostalgic spirit of Japan’s retro coffeehouse culture. The word “kissa” (純喫茶) refers to traditional non-alcoholic cafés, while “shuwa” means the onomatopoeic sound of fizz—evokes a sense of ease and delight. Through art deco typography and print-inspired illustrations, the identity balances calm and vibrancy, capturing the warmth of retro cafés and the gentle sparkle of soda.